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Marketing · All levels · English

SOCIAL MADIA MARKETING

7 lessons · about 140 hours · certificate on completion · updated 26/04/2024

What you'll learn

  • Grasp the fundamentals of social media marketing
  • Identify key roles in social media management
  • Develop a social media plan
  • Craft compelling content for major platforms
  • Leverage social media management tools

Course content

  • Social Media Marketing Foundations
  • Team & Planning
  • Content & Platform Strategy
  • Optimization
  • Using canva as a design tool
  • Ads set up and management
  • Managing multiple accounts

Requirements

  • laptop
  • Smart phone

Description

Social Media: Start generating leads

Feeling lost in the ever-evolving world of social media? This course is your key to unlocking the power of social media marketing!

Whether you're a business owner, marketer, or aspiring social media guru, we'll equip you with the essential skills and strategies to build a thriving online presence, connect with your audience, and achieve real results.

Here's what you'll conquer:

  • Social Media 101: Demystify social media marketing terminology and understand how it fits into your overall marketing strategy.
  • Dream Team Dynamics: Discover the key roles involved in managing a successful social media presence.
  • Plan for Success: Learn to create a strategic social media plan with defined goals, target audience, and a winning content strategy.
  • Content is King (and Queen!): Master the art of crafting captivating content tailored for different platforms like Facebook, Instagram, and beyond.
  • Embrace the Tools: Get comfortable using social media management apps to streamline your workflow and maximize your impact.
  • Build Your Empire: Put theory into practice by creating your own social media profiles and starting to build your online community. (Assignment included)

This course goes beyond the basics. Module 7 dives deep into advanced strategies like Facebook and Instagram Ads, showing you how to leverage paid advertising to further amplify your reach and engagement.

Don't just scroll through social media - own it! Enroll today and unlock the secrets to building a powerful social media presence that drives real results.

DURATION |4 WEEKS | TWICE IN A WEEK | 2-3 HOURS | ONLINE AND OFFLINE |KARU & BWARI ABUJA | TASK AFTER EVERY CLASS

Instructor

Peter Esiet

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